Summer 1996. Old but comprehensive and worth-reading study on Driver Turnover and Driver Retention. The conclusion states the following:
In conclusion, the 1,464 men and women who responded to this survey request have spoken, saying that truck driving could be a far more attractive, satisfying profession if carriers and the industry would be willing to listen to them and rethink just about every aspect of the truck driving job. Restructuring the job can attract more quality people to the profession and thus reduce the driver shortage and increase the level of driver satisfaction and professionalism. Reduction in turnover, and the resultant positive impact on company profitability, is also a natural consequence of increasing the attractiveness of the profession. Change requires that everyone, drivers and shippers included, entertain new ideas, think positively and creatively, remove biases, reason, and be willing to try new approaches. Improved driver retention is a difficult yet solvable problem. The industry cannot afford to wait any longer. Action should be taken now.
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